Last updated: 08/24/2017
This website uses cookies and similar technologies to make it easier for you to use the website during future visits, monitor traffic on our website, personalize the content of the website for you and provide you with interest-based advertising. For more information about our privacy practices, please visit our privacy policy.
WHAT ARE COOKIES
A “cookie” is a piece of information sent to your browser by a website you visit. Upon your first connection to our website, you will be asked to confirm whether you agree to our use of cookies in accordance with this cookie policy, and if you accept we will store cookies on your computer.
Some cookies expire at the end of your visit to our website (session cookies), others remain on your computer or terminal device for a longer period (persistent cookies).
TYPES OF COOKIES
Cookie Purpose
Our website uses the following cookies for the following purposes:
SESSION ID COOKIE
This is a temporary cookie file which is erased when you close your web browser. When you restart your browser and revisit the website, the website will not recognize you.
The purpose of this cookie is to identify when a user has logged into the website. This cookie is essential to use and navigate the website. Without such cookie, you would not be able to properly view our website and basic functions of our website would not work.
PERSISTENT COOKIE
This is a cookie stored on your computer for a set period of time and is used to identify your choice of language for the use of our websites. When you return to the website, this cookie is queried and the proper language site is delivered to your browser. If you select a different language site via the language selector in the upper right-hand corner of the website, this cookie is reset to reflect your latest choice of language.
GOOGLE ANALYTICS
The website use Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses “cookies,” which are text files placed on your computer, to help the website analyze how users use the site. The information collected by Google Analytics, including your internet protocol (IP) address, will be transmitted to and stored by Google on servers in the United States.
Google will use this information on our behalf for the purpose of evaluating your use of the website, compiling reports on website activity and providing further services to us relating to website.
You can prevent your data from being collected by Google Analytics on our website by downloading and installing the Google Analytics Opt-out Browser Add-on for your current web browser at the following link: http://tools.google.com/dlpage/gaoptout?hl=en.
To learn more about Google Analytics’ privacy practices, please visit https://support.google.com/analytics/answer/6004245?hl=en&ref_topic=2919631.
BEHAVIORAL TARGETING / RE-TARGETING
Our third party vendors may use cookies to gather information about your activities on our website and other sites in order to provide you advertising based upon your browsing activities and interests.
The website uses the following cookies:
- Marketo’s JavaScript tracking cookie. We use third-party marketing software from Marketo, Inc. (“Marketo”) to send our emails. We use a Marketo’s cookies as part of tracking so we have information on email open rates and click through rates. We also track activity on the website. For example, visitors can download marketing white papers from the site and we use Marketo’s cookies to see who does this and if they then visit other parts of our website. When on a page, the Marketo’s cookies automatically gather the following information: page visits; link clicks; IP address; referrer, cookie ID. For more information on Marketo’s privacy practices, please visit Marketo’s privacy policy: http://www.marketo.com/trust/legal/privacy. If you prefer that we do not place Marketo’s cookies on your web browser you may opt out by selecting the Do Not Track (DNT) feature in your web browser.
- Google AdWords Remarketing cookie. Our website uses a remarketing advertising service (Google AdWords Remarketing) provided by Google, which uses cookies to help us deliver targeted online adverts based on past visits to our website. Google uses this information to display our adverts on various third party websites across the internet. Google AdWords Remarketing allows us to tailor our marketing to better suit your needs and only display ads that are relevant to you. To learn more about Google Analytics’ privacy practices, please visit https://www.google.com/policies/technologies/ads/. You may opt out of Google’s use of cookies by visiting Google’s · Ads Settings.
- Facebook Pixel. Facebook Pixel is an analytics tool that allows us to measure the effectiveness of our advertising by understanding the actions you take on our website. In this way, we can tailor our marketing to better suit your needs and only display ads that are relevant to you. When you visit our website and take an action (for example, completing a purchase or clicking on an image), the Facebook Pixel is triggered and reports this action. To learn more about Facebook’s privacy practices, please visit https://www.facebook.com/about/privacy/. You can opt out of the use of Facebook Pixel by visiting the adverts tab in your Facebook profile settings.
- Hotjar. Hotjar is a technology service that helps us better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. We use Hotjar in order to better understand our users’ needs and to optimize this service and experience. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices (in particular, a device's IP address (captured and stored only in anonymized form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and preferred language used to display our website). Hotjar stores this information in a profile that does not identify the individual who is associated with that information. Neither Hotjar nor we will ever use this information to identify individual users or to match it with further data on an individual user. For further details, please visit https://www.hotjar.com/legal/policies/privacy You may opt-out to the creation of a user profile, Hotjar’s storing of data about your usage of our site and Hotjar’s use of tracking cookies on other websites by following this opt-out link.
HOW TO DISABLE COOKIES
On most web browsers, you will find a “help” section on the toolbar. Please refer to this section for information on how to receive a notification when you are receiving a new cookie and how to turn cookies off. However, if you select this setting or if you reject our request to use cookies, you may be unable to access certain parts of the website and you may not be able to benefit from the full functionality of the website.
To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org.